Have you ever wondered what it would be like to actually shoot a feature length motion picture using only a Sony mirrorless body?  Wonder no more, The movie is called Three Days In August! This first feature film shot exclusively in 4K on a Sony Alpha mirrorless camera premiered on the big screen April 19th, 2016 at the […]

Sony today unveiled their latest “consumer” level camera, the a6300. Although the distinction between consumer level and Pro level are getting harder and harder to tell.  The successor to the already excellent Sony a6000 brings almost all of the high end video features of the latest a7 series Sony cameras, and places them into this consumer level APS-C sensor […]

Not to be outdone by the strong Zeiss support for the native Sony FF E mount, Schneider Optics announces additional support for the Sony E mount in their new family of prime lenses specially designed and built for digital cinematography with full-frame sensor HDSLR, Mirrorless, and other professional cameras. Built in Germany by Schneider-Kreuznach, the new […]

  Here at LensRentals, we have a unique perspective to the market trends. With over 100,000 pieces of gear that are rented out regularly, we’re able to effectively monitor what products are the most interesting for photographers and videographers. Here is where we’ll show you all our own market trends, and give you a list […]

FS5 vs a7S II I’m shooting so much low light video these days that I was very interested to see what the new Sony FS5 was capable of, verses the new Sony a7S II.  It is possible I will be using one or the other of these cameras in 2016, and I need to make […]

What does it mean to tell a “Story With Soul?”  I see photographs posted online that often make me stop and shake my head.  Perfectly executed technically, but with little soul.  These photographs show solid understanding of  equipment operation, but nothing of the human condition or emotion that gives a photo soul.  These photos are wooden, lifeless, though […]

As soon as we optically tested the Canon 35mm Mk II f/1.4 lens we couldn’t wait to tear into one for a couple of reasons. One was that Canon has been making a lot of interesting advances in lens mechanics lately, so we’re always excited to look inside their new lenses. Another was that Canon claimed this lens had […]

Gone are the days of the low image quality but highly portable palm size camera.  Those models have almost all be absorbed by the ever growing tidal wave of smartphone cams.  Every smartphone made now comes with a decent built in camera.  Some, like the latest iPhone 6S+, with state of the art features and […]

In an explosion of activity, Carl Zeiss introduced their new lineup of Professional quality manual focus DSLR prime lenses they are calling Milvus.  The Milvus lens line will be sold in two full frame 35mm mounts, the Canon EOS and Nikon.  Zeiss were quick to point out that both of these can easily be used on […]

RONKONKOMA, NY — June 19, 2015 – Sigma Corporation of America, a leading DSLR lens and camera manufacturer, today announced the Sigma 24-35mm F2 DG HSM Art lens, the market’s first full-frame zoom lens offering a wide-open, constant aperture of F2 throughout the zoom range. Pricing and availability are pending. With the development of this latest Global Vision […]

Sony has announced several new α E-mount lenses and converters, building upon the rapid expansion of their popular mirrorless camera system.  The new introductions are highlighted by 4 new ‘FE’ full-frame E-mount lenses designed to complement the acclaimed α7 camera lineup. These include a ZEISS® Distagon T* FE 35mm F1.4 ZA wide angle lens, an […]

The first opening of the box, and firing up for the first video recording from the new Olympus OMD EM5 Mark II. As you would expect, not perfect without reading the manual, but intuitive and quite acceptable all the same. A testament to Olympus designing an excellent consumer camera that on the surface appears to […]

In days of old when men were bold, and DSLR video was not yet invented, to record video you would turn to a dedicated video camera. If you wanted to be a hybrid storyteller you wanted both photos and videos.  So you’d need to bring two cameras with you, a “still” camera, and a “video” camera.  And of course, all the […]

Contax Zeiss Distagon 28mm F2 Sony A7S Test from TheCameraForum on Vimeo. Looking for a great wide angle prime for your Sony A7S?  Look no further.  The Contax Zeiss 28mm f2 is a champion.  One of the things that I always love to do as soon as I can with a new camera body is to […]

The gentleman who will be making the final decision on what comes next from Sony in the Alpha series of interchangeable lens cameras is Sony Product Manager for Interchangeable Lens Cameras, Mr. Kenta Honjo.  Mr. Honjo was interviewed for this Creative Live video segment published on Oct 27, 2014 on YouTube.Com.  For those who are unfamiliar […]

Contax Zeiss Distagon 28mm F2 Sony A7S Test from TheCameraForum on Vimeo. I find it hard to believe, but it has already been over a month ago that I received the Sony A7S.  As I anticipated, hoped, and expected, it has been a very interesting camera to work with.  The better I get to know the […]