When it comes to a subject as complex as choosing what particular set of expensive video lenses to use, nothing substitutes for actual hands on experience.  The experience a Professional like Jem Schofield has acquired over his many years of using the various lenses and lens combinations, gives Jem a level of understanding few of us will ever […]

Not to be outdone by the strong Zeiss support for the native Sony FF E mount, Schneider Optics announces additional support for the Sony E mount in their new family of prime lenses specially designed and built for digital cinematography with full-frame sensor HDSLR, Mirrorless, and other professional cameras. Built in Germany by Schneider-Kreuznach, the new […]

  Here at LensRentals, we have a unique perspective to the market trends. With over 100,000 pieces of gear that are rented out regularly, we’re able to effectively monitor what products are the most interesting for photographers and videographers. Here is where we’ll show you all our own market trends, and give you a list […]

In an explosion of activity, Carl Zeiss introduced their new lineup of Professional quality manual focus DSLR prime lenses they are calling Milvus.  The Milvus lens line will be sold in two full frame 35mm mounts, the Canon EOS and Nikon.  Zeiss were quick to point out that both of these can easily be used on […]

When Lensrentals.com first got the first Canon 5Ds and 5D sr cameras in stock, Aaron and I immediately started screaming that we wanted to take one apart. It turns out we received enough 5Ds cameras to let us have a day with one to do just that. Of course, we don’t expect to find out anything amazing and revealing. We expect […]

Like everybody else, we’re pretty excited to get our hands on Canon’s new 5DS and 5DS R. There are already a lot of hands-on articles about the cameras that probably have told you more than you need to know to make your purchase decision. Of course, for most of the Canon shooters who read this blog, the purchase […]

Our friend Brian Griffith advises us today that Iridient Developer 3.0 beta 3 is now available for download: http://www.iridientdigital.com/products/iridientdeveloper_download_v3beta.html “This is a pre-release version of Iridient Developer 3. it may be unstable or lack features that will be be included in the final release. Some functionality may change before the final 3.0 release. This beta […]

The Canon EOS 5D Mark III is a professional full-frame digital single-lens reflex (DSLR) camera. It has a 22.3 megapixel CMOS image sensor.  Succeeding the EOS 5D Mark II, it was announced on 2 March 2012, the 25th anniversary of the announcement of the first camera in the EOS line, the EOS 650. It was also Canon’s 75th anniversary. The Mark III went on sale later in […]

Fifty years or so ago, I saw The Endless Summer in a suburb outside Washington, D.C., after it was released at the world premier on the 15th of June, 1966, in New York City, New York. The Endless Summer is the best of the best in ten years of Bruce Brown surfing documentaries, a cult classic, and […]

NAB 2014: Honorable Mentions from TheCameraForum on Vimeo. There were all those tasty tidbits from the NAB 2014 Show in Las Vegas, NV, that were not in their own right worthy, sufficiently compelling, or sufficient information available  for their own separate stories; or items who’s stories I have already told but not to be forgotten. […]

The Canon EOS 650 is a 35 mm single-lens reflex camera. It was introduced on 2 March 1987, Canon’s 50th anniversary, and discontinued in February 1989. It was the first camera in Canon’s new EOS series designed from scratch to support an entirely new line of consumer autofocus lenses. The EOS system featured the new […]

While most of the country chilled out inside avoiding the “Arctic Vortex,” thousands of brave souls battled the crowded isles for the annual Consumer Electronics Show (CES) this week in Las Vegas, NV.  Show attendance was reportedly brisk again this year, where the features were focused more on services and coming attractions than on new hardware […]