(G Master Lens Discussion starts at 4:10 in the above video, after the discussion about the exciting new a6300) G Master.  Now there is a name that instills confidence.  And rightly so from a look at the specs of the new lineup of Professional highest quality glass for the Sony E mount.  Apparently, Sony has […]

Everyone by now has heard the sage old advice told to every young photographer without a zoom lens.  Use your feet.  Or Sneaker Zoom, as most of us old timers call it.  Sneaker Zoom means getting closer or farther away from your subject to effectively change your angle of view without having to change the lens itself. […]

  Here at LensRentals, we have a unique perspective to the market trends. With over 100,000 pieces of gear that are rented out regularly, we’re able to effectively monitor what products are the most interesting for photographers and videographers. Here is where we’ll show you all our own market trends, and give you a list […]

As soon as we optically tested the Canon 35mm Mk II f/1.4 lens we couldn’t wait to tear into one for a couple of reasons. One was that Canon has been making a lot of interesting advances in lens mechanics lately, so we’re always excited to look inside their new lenses. Another was that Canon claimed this lens had […]

Like everybody else, we’re pretty excited to get our hands on Canon’s new 5DS and 5DS R. There are already a lot of hands-on articles about the cameras that probably have told you more than you need to know to make your purchase decision. Of course, for most of the Canon shooters who read this blog, the purchase […]

Sony has announced several new α E-mount lenses and converters, building upon the rapid expansion of their popular mirrorless camera system.  The new introductions are highlighted by 4 new ‘FE’ full-frame E-mount lenses designed to complement the acclaimed α7 camera lineup. These include a ZEISS® Distagon T* FE 35mm F1.4 ZA wide angle lens, an […]

The new Olympus 40-150mm F2.8 telephoto is the longest, fastest zoom at F2.8 available for a mirrorless camera. The Panasonic 35-100 F2.8 is incredibly compact and regarded by many as one of the best mid range telephoto zooms on the market for the M43 format. Neither of these lenses is what I call inexpensive, but then […]

I try to avoid switching lenses when walking places unless the focal length needed is predictable.  On the other hand I am not a big fan of slow lenses with variable apertures. The Fuji 18-135mm f/3.5-5.6 offers an amazingly useful range (27 to about 200mm) at the cost of slower variable apertures. Somehow we have […]

SOURCE: NextWaveTV Carl Zeiss was not absent from the scene at NAB 2014.  In fact, Carl Zeiss came with some exciting news other than the announcement of their latest entry into the compact cinema zoom lens category.  In what can only be called the first “official” confirmation, Zeiss is in fact hard at work developing […]

Panasonic GH4 24p C4K ‘Cine-D Profile’ Skintone Quickie test from Nick Driftwood on Vimeo. First you can ask the developer & product director of the Panasonic GH4 your questions here;- http://www.personal-view.com/talks/discussion/10019/ask-developers-of-the-panasonic-lumix-gh4-plus-answers-about-the-m43-format/p1 Now the video: Here’s a quick test Nick Driftwood put together from a string of new footage he’s shooting for the first of his […]

There are few things I’ve found in my life as a photographer of any real lasting value:  My older pre-ASPH Leica lenses, an old Domke bag I’ve had forever, my hat, and a small library of books – SONY A7/A7R:FROM SNAPSHOTS TO GREAT SHOTS  now being one of those books. The quality hand-crafted into my old […]

From the deepest depths of “In My Fondest Dreams” and from a Bad Kreuznach Division IBC Press Release, 13.09.2013, I bring you the current #1 pick for my “Christmas Video, 2013 Most Wanted Stocking Stuffers.”  (Saint Nicholas should be this good to all of us .)   Schneider-Kreuznach presents its new range of Xenon full-frame […]